Startup Aims to Make Blockchain Mainstream With Brick and Mortar Stores

Ubanx, a crypto startup, plans to bring digital currencies to the real world and accelerate their mass adoption by opening brick-and-mortar stores in cities around the world, in order to give everybody an opportunity to understand and embrace the emerging world of crypto.

To anybody who walks into its retail stores - known as Ubanx Spaces - the company will offer quick access to Ubanx's mobile app with a curated selection of blockchain products and financial services.

People would get face time with a Ubanx expert and be guided on how to open a blockchain account, to buy, exchange and trade cryptocurrencies, or purchase hardware wallets such as Trezor, or mining equipment.

Operating on top of banksThe Ubanx team says it has developed contracts, relationships, and core technology to bring crypto to the masses.

According to the company, Ubanx aims to operate on top of licensed financial institutions and banks, and it has already partnered Argentinian bank TSA Banking to provide a seamless crypto and fiat account experience.

To date, the company has over 134 applications to open Ubanx Spaces in more than 17 countries, and the lists keeps growing, Ubanx says.

Mary Saracco, a former Investment Professional at the World Bank and UBS Investment Bank, serves as co-founder and Chief Investment Officer at Ubanx.

Ubanx's advisors and backers include Steven Nerayoff, a blockchain pioneer who was involved in the creation of Ethereum and ZCash; Ami Ben David, SPiCE VC co-founder; and Stefano Angeli, CEO of Bank Transatlantica.

In 2018, Ubanx plans to list its BANX tokens on a major crypto exchange, open an auction for Ubanx Spaces at strategic locations, and establish a crypto school.

BANX tokens can be used to obtain bidding for rights to apply to operate Ubanx Spaces in any particular location, and to purchase or obtain access to a variety of Ubanx products, services, and community benefits.